London, UNITED KINGDOM
VIJAY SHAH via Newham Council
British Olympic champion and gold medallist Christine Ohuruogu returned to her home borough of Newham to help the council’s special keep fit drive Million Miles Together Challenge, which officially launches today and is designed to encourage residents to be more active.
The challenge encourages people to go out and get involved in activities such as running, sports, jogging, yoga and dance to help Newham collectively achieve a million miles in a hundred days. The former 400 metres World Champion and the borough’s mayor, Sir Robin Wales, came together yesterday (Friday 30th October) to announce that they would both be participating.
Ohuruogu became a role model for the nation after winning a gold medal at the Beijing Olympics in 2008, before picking up a silver in her native country in London 2012, which was partly held in the Newham district of Stratford’s purpose-built Olympic Stadium. She recently collected a bronze in this year’s games in Rio de Janeiro, where Team GB walked away with the second highest medal haul of all nations that took part.
The Million Miles Together Challenge involves people signing up to the Million Miles Together website. There they can record all the physical activity they take part in, which is then converted into mileage. By Sunday 8th January 2017, it is hoped that Newham’s residents will have collected a million miles between them – the equivalent of a return trip to the moon.
In addition to Ohuruogu and the local government, the challenge is also been supported by the borough’s eight Community Neighbourhood Teams. The Teams, which encourage members of their respective community areas to get involved in social events and initiatives, have been tasked with getting at least 1,500 people signed up to the health drive per community neighbourhood. The drive is also been sponsored by London City Airport.
In an interview with the council, Olympic champion Ohuruogu, who was born in Stratford on the 17th May, 1984 said “I’m really excited to be involved in Million Miles Together. It’s fantastic that Newham will be the first Council in the whole of the UK to take on this challenge.
“I love that this challenge is for everyone, of any age, any level of health and fitness. It’s not just about sport and anyone can take part.
“It is an opportunity to take part in something I believe offers a fresh, new and creative approach to an age old problem of getting people to lead fitter and healthier lives. Both the Council and I are committed to helping inspire people to get more active, and initiatives like this are a positive step in the right direction.”
Councillor Ken Clark, cabinet member for building communities, public affairs, regeneration and planning, said: “Million Miles Together is a fantastic initiative that will give people the impetus they need to get active.
“As well as helping Newham reach its million miles target they will also be able to see and feel the benefits in their own health.
“I am delighted Christine has added her support to the initiative as she is an inspirational figure for many people across the borough. I will also be joining the Mayor and many of my council colleagues in taking part and I hope as many others also join in.”