COKE Vs. PEPSI: Coca-Cola drinkers do better in life

Vijay Shah The cola brands Coca-Cola and Pepsi have long battled it out to be the soft drink of choice, with millions of US dollars spent annually on advertising campaigns including lucrative tie-ins with celebrities as well as their never-ending domination of the international drinks market. Despised by health campaigners for their high sugar content and loved by thirsty people everywhere, the two kings of cola have become an inescapable part of modern consumerist culture.  Dating from the 19th century and originally developed as a medicinal product, Coca-Cola has historically usually retained the dominant market share over Pepsi, although Pepsi has long challenged this with … Continue reading COKE Vs. PEPSI: Coca-Cola drinkers do better in life