BLOGLOVIN’: HEM News Agency joins bloggers’ network

 

HEM News Agency is now an official member of the blogging networking site Bloglovin’. I signed up quickly last weekend and made my blog’s record there official.

Bloglovin’, established in a Swedish garage in 2007, is a platform that enables bloggers and non-bloggers alike to curate, follow and keep up with their favourite blogs, ranging from the postings of leading organisations such as the BBC (the first blog HEMNA has followed) through to small mummy blogs and personal online diaries. The site now has more than 16 million people signed up and has reached such heights that it is said to host its own blogging awards ceremony annually in New York.

Under its previous incarnation as ‘Half-Eaten Mind’, HEMNA has signed up with a select handful of blog platforms over the years, such as Blogarama and the now closed Technorati, but the returns from those websites were quite poor. I joined Bloglovin’ to give the blog more exposure and attract new followers, as well as give existing ones a new way to keep track of our news and other posts.

If you are a member of Bloglovin’ and wish to follow us there, please take a look at our official Bloglovin’ page: bloglovin.com/blogs/hem-news-agency-11295563/

You can show your appreciation of our posts by clicking the little white and blue heart button to give some love, and use the other buttons to share our articles via Pinterest, Facebook, Twitter and email. There is also the option of saving articles for future reference at a time that suits you.

Follow my blog with Bloglovin

 

ADDITIONAL SOURCE:

“Bloglovin'” – Wikipedia/Wikimedia Foundation, Inc. https://en.wikipedia.org/wiki/Bloglovin’

IMAGE CREDITS:

Vijay Shah/Canva.

 

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CALLING ALL COLLABORATORS: HEM News Agency launches new media packs today

Ilford – VIJAY SHAH

In this exclusive report, Ilford-based news blog and website HEM News Agency has announced it will launch its first ever media packs today to help promote the blog to public relations professionals and companies looking to reach out to new audiences.

Media packs, also known as ‘media kits’, are promotional documents traditionally used in the printed and online media industries to attract advertisers to work with the publications. In an increasingly online world where many bloggers have become influencers, guiding their readers’ tastes in everything from fashion to parenting, brands are waking up to the potential of working with bloggers to advertise and promote. 

 

In fact the past five years has seen an explosion in both brand-blogging partnerships and bloggers producing their own media packs to bring in advertising revenue. Both of these factors have gone hand-in-hand with the emergence of blogging as an activity that can bring in money. Many well-established blogging personalities have sung the praises of the media pack, providing handy advice, tips and even ready-made templates to guide their peers in what was once something solely associated with the ‘mainstream media’.

A media pack is essentially a blog’s CV (resumé) which will often display short bios of the site and its blogger, as well as statistics such as reader demographics, pageviews and traffic figures drawn in via systems such as Google Analytics. They are made available to brands or their PR representatives who are looking for blogs targeted at particular audiences, for example dog owners might be sought out by a company that markets canine toys and chews.

HEM News Agency has had several successful tie-ins producing reviews and promotional features for a variety of companies across the globe. In 2018 alone, the blog has teamed up with the New Yorker online invitation firm Paperless Post, London-based cycling safety equipment startup CYCL, and just this month, an email management service, Campaign Monitor. The blog’s owner/editor/writer, Vijay Shah, had recently decided to develop promotional tools to distribute to current and future partners to help present a professional, business side to the blog. While the blog is mainly focused on disseminating news without commercial consideration, it also produces feature posts, which provide good opportunities for interested brands.

The media packs released today were designed in-house with online designing software and are branded with the blog’s name and livery. There are two versions, a short one-page document which summarises the blog and its achievements, and a longer multi-page version which explores the blog deeper from a commercial angle. The packs will be made available in PDF format as downloads via a dedicated page on HEM News Agency’s site.

The new packs can be downloaded from the Media Pack tab in the menu just above the header of the blog.

IMAGE CREDIT:

“A4 papers” – Tech&All, Vijay Shah and HEM News Agency, Smartmockups (28 October 2018) https://smartmockups.com/mockup/print_tech_4

 

RELOCATION, RELOCATION, RELOCATION: HEM News Agency moves office

This May Bank Holiday Monday, HEM News Agency writes to our beloved fans and readers from a new home office in Ilford, only a short walking distance from the town centre, after four years in the Plaistow area of east London.

For those of you not familiar with Ilford, it is a suburban district which sits just to the east of London. Traditionally part of Essex, Ilford is today considered an outer stretch of Greater London. Home to hundreds of homes, offices and shops (including the great Ilford Exchange shopping centre), the area is becoming increasingly popular with people looking to escape the rising house prices and rents of London itself, and some have described it as ‘upcoming’. Ilford is very hectic, but also relaxed at the same time. It is an ethnically diverse area and I have also family around here, many of them established here for years.

 

 

I arrived here on Saturday, 27th May 2017, after seven hours’ packing and cleaning, hiring an estate car to take me and all my belongings. For a month before, after my landlord served notice on me to leave, I was frantically searching for another room to rent (and base my blogs from too) and had to deal with a lot of timewasters. Finally a week ago, I got in touch with an estate agent in Seven Kings, Ilford, who showed me the property. I was satisfied with the room, and duly handed over the monies, including their eye-wateringly steep agency fees.

As mentioned before, I had been previously living and blogging from a houseshare in south Plaistow, close to Barking Road, and a stone’s throw from Canning Town and the border with Tower Hamlets borough. The landlord, who lived in the property with us, one day wanted a ‘quick chat’ with me, and that’s when he dropped the bombshell. For the day job, he worked as a solicitor with his own firm, and after he took over the firm in its entirety, suddenly found himself with boxes and boxes of case files relating to the law firm’s clients filling up his office. As a result, he proceeded to punch a hole through the ceiling to create an access point to the house loft, leaving my room covered in dust.

Back to the conversation, he told me that he wanted to stop renting out the house to lodgers, and that he needed my room first to convert into storage space for those files. He also planned to move his daughter and grandchildren into the house too. Once the smoke from the bomb cleared, I realised my time was up. It was my signal to exit stage right.

Here in Ilford, the Bank Holiday break has given me a chance to more or less familiarise myself with my new room, house and housemates. Not everything is perfect or ideal, but this is the nature of flatsharing. I am impressed with the room though, and am adapting quickly to the rhythm of this place.

As the Half-Eaten Mind Blog, this site began life in another houseshare in Stratford five years ago. Since then, I have moved twice. Moving and hunting around for places to call home is very stressful I can tell you, but until I can save enough for a deposit for my own home, this is my reality. Renting rarely provides stability. I plan to stay here in Ilford another year or two, then possibly look to progressing to a rented studio apartment, or maybe try for a mortgage, depending on my situation then.

New location, same great articles.

IMAGE CREDIT:

“File:Ilford station signage 2015 01.JPG” – Sunil060902, Wikimedia Commons (13 June 2015) is licensed under the Creative Commons Attribution-Share Alike 4.0 International license.> https://commons.wikimedia.org/wiki/File:Ilford_station_signage_2015_01.JPG

HEM NEWS AGENCY: 5th anniversary + blog makeover

 

London – VIJAY SHAH

Hey everyone,

As you may have noticed, the blog is looking a little different nowadays. Today is the fifth anniversary of its founding (back in April 2012) and I decided that to mark the occasion, I would give the blog a makeover. We got rid of the old theme we were using (Mystere) and brought in a more modern looking one from WordPress, named ‘Plane’. The blog has also been officially renamed. It is now to be known as ‘HEM News Agency’, to better reflect the content and premise of the blog. The old name “The Half-Eaten Mind Blog” is still acceptable however, and we are keeping it as an unofficial pseudonym (not sure if this would be the right word for it).

Nowadays, an increasingly number of websites are going for the flat design trend, shafting the gradients and gimmicks of old and going for a cleaner and simpler look, with block colours and basic typefaces. The Half-Eaten Mind has joined the fray, and I have spent around 2-3 hours creating new headers and branding with the help of graphic design website Canva. I have spent a good chunk of this morning putting the new branding in place (we had massive trouble with the blog header however, wrong size meant it had to be redone, don’t ever take WordPress’s recommended header measurements as gospel, let me warn you!). The branding also applies to our social media accounts and any related sites like Gravatar. The colours I have used (dark green, sky blue, and slate blue, were chosen as they firstly fit well together, and also they relate to the history of what used to be known as the HEM Blog, in terms of the blog’s previous design. As a mark of respect to how we used to do things, I carried over the famous HEM street sign, which was our semi-official logo for a couple of years. Something new, something old, as people who organise baby showers would say.

 

 

We are also introducing new flags at the beginning of our articles. The 7+ year old flags made by FamFamFam (leeched on via StatCounter) will now be replaced by a new set of flags designed by Turkish graphic artist Muharrem Senyil and originally featured on designer’s hangout Dribbble. These flat design-inspired elements suit the new look of HEM News Agency very well, in my opinion.

It has been a great five years at the helm of HEM. I have learnt a lot and made many friends. This blog was originally set up partly to help me enter the journalism profession. While I did not ultimately realise that dream as of yet (stiff competition for jobs!), the blog indirectly helped me score a second job which I have now been working in for two years, as a writer, creative consultant and social media manager for a small consultancy focussed on finance and education between Africa and Europe.

I’m not going to sing like a canary and say it was all plain sailing. There were times when I felt like giving up the blog, as I have now have less time to write on weekends than when I first started. But then I would be giving up my dreams and talents needlessly, and I would disappoint a lot of friends, fans and supporters. I did feel the blog needed a makeover, as it was looking a bit outdated and stale, and hopefully this spring clean and makeover will help breathe new life into this baby of mine.

Don’t worry though, we will still be releasing the same news stories, features and personal blogposts that made HEM what it is. That is not going to change.

I hope you all like the new look and name and please feel free to comment or give your feedback if you prefer.

Let’s look forward to another five years of great news, features and writing, and many more memorable experiences and lessons along the way.

Vijay Shah,

Blogger and editor – HEM News Agency.