PHOTO MOMENT: Gorgeous Grandma Day

 

It’s cats that help power the internet, and nearly everyone goes mushy at the sight of a kitty doing or wearing human things. Today’s Photo Moment is this rugged marmalade tabby who has a soft spot for their granny, not to mention fashionably great taste in bibs too ūüėÄ

This tweet was made by Top Ten Blogger¬†theverybesttop10.com, a long-time member of the HEM Community. Based in Wales, his blog covers the top ten of amazing things. Recently they’ve made listicles of the world’s oldest casinos, most expensive schools in the U.K. and the world’s ten most expensive postcards!. I’d highly recommended visiting their fascinating and very navigable blog. Who knows, it could become one of the Top Ten websites in your browser’s bookmarks list.

I’ll leave you with some words from TTB themselves, on the subject of Gorgeous Grandma Day: ”¬†Many people around the world say that we do not do enough to honour our elderly. Just as well, then, that days such as Gorgeous Grandma Day exist. Now that you know the day exists, hopefully, you are already making plans to spend it with your own gran.

Oh yeah, and one more thing, cat food is a nightmare to wipe off a bib. Let’s hope Tiddles is a clean eater!

SOURCES:

HEM Bloggers List, HEM News Agency, Twitter, Twitter Inc. https://twitter.com/halfeatenmind/lists/hem-bloggers-list

Top Ten Blogger, Twitter, Twitter Inc. https://twitter.com/Worlds_Top_10

 

OUTLASTING THE ENERGIZER BUNNY: US researcher creates stronger batteries with cheap materials

Houston РVIJAY SHAH via noticiasdelaciencia.com and AgroAlimentando

Batteries are one of the most important elements of our technologically driven society. We rely on them to energise everything from children’s toys and torches, to cars and lorries, yet often they can be the bane of our lives too. Batteries can have their drawbacks, such as catching on fire, running out too quickly, leaking, and performing poorly in wintry weather.

Recently, researchers led by Dr. Yan Yao at the US’ University of Houston have discovered that manufacturing batteries from a new and inexpensive class of materials may help solve the problem of troublesome lithium ion batteries and the like.

 

Yao and team used quinones, a type of chemical organic compound derived from petrochemicals which are easy to obtain and cheap. These recyclable materials were converted into a stable anode compound, which can be used in the manufacture of water-rechargeable batteries. Water-chargeable batteries contain water-based electrolytes that carry current easily, but unlike conventional batteries, do not corrode. Until recently, these kinds of batteries were only really good in the laboratory environment, as their short shelf life made them impractical for situations where replacing the battery regularly is inconvenient, such as in heavy machinery. Despite their short lifespans, water-rechargeable batteries, also known as aqueous-rechargeable batteries are much safer and are more robust.

The main problem with previous models of water-rechargeable batteries has been their anodes, one of three parts in a battery, that is negative when the battery is discharging, and then switches to a positive charge when the battery is being charged up. The anodes in these previous models were intrinsically structurally and chemically unstable, which means that the battery was only efficient for a relatively short period of time.

Yan Yao and the researchers used quinones, which cost as little as $2 (¬£1.54) per kilogram. They discovered that anodes made from quinones were effective in both acid and alkali batteries as well as newer water-based models using metallic ions. This diversity of usage means that Yao’s technology could be applied to any battery setting for any technology, including for devices not yet invented.

The quinones also help batteries work at a wide range of temperatures, which gives Yao’s batteries an advantage even over other existing aqueous rechargeable battery technology, which still underperforms in cold conditions.

SOURCES:

Vijay Shah { ŗ§Ķŗ§Ņŗ§úŗ§Į }, Twitter, Twitter Inc.¬†https://twitter.com/VShah1984

Alejandro Shammah‚ÄŹ, Twitter, Twitter Inc.¬†https://twitter.com/aleshammah

“Bater√≠as con vida m√°s larga gracias a una clase de materiales baratos” –¬†noticiasdelaciencia.com via Agroalimentando – AgroA http://agroalimentando.com/nota.php?id_nota=7753&utm_content=buffer2de86&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

IMAGE CREDIT:

“Duracell battery AA type” –¬†Anton Fomkin, Flickr (19 November 2008)¬†https://www.flickr.com/photos/antonfomkin/3046002213

 

A TOWN NAMED ROTTENEGG: Monarch Airlines encourages people to visit unfairly named locations

London – VIJAY SHAH via SWNS digital

You are probably right now in the midst of booking your summer break to somewhere in Europe. Perhaps it is somewhere well-known, cultural, fun and touristy. Some place like Barcelona, London, Venice, Valletta or¬†even¬†Belgrade. However, maybe you want to sample a different, new and off-the-beaten-track destination this time round. How about Hell, in Norway, Piles in Spain, or God forbid, the simple hamlet of Twatt in the Orkney Islands, off Scotland. While visiting destinations with giggle-inducing names might give Instagram bragging rights to some teens, most families would baulk at the idea of visiting a place name that sounds like an intimate body part. Step forward, flight company Monarch, has launched a campaign as part of their ‘Year of Nice’ to encourage people to get over their misgivings and give places like Windpassing (there are four of them in Austria’s Niederoesterreich region) a chance, as they are often locales with beautiful scenery and attractions to discover.

One in six British holidaymakers would be put off going to a place if it had an unsavoury name. Yet they are missing out on some truly unique places. Why not take a seat in Piles, in Spain’s sunny Valencia region, not too far from the Costas of the Catalan coast and the arty metropolis of Barcelona. Despite it’s name’s awkward resemblance to a painful condition, Piles is very comfortable, with its own clean and flat beach. Also in Spain, you can head over to Andalusia and visit the traditional town of El Moron, a decision that will not make you look like an idiot. Ironically, El Moron has produced one of Spain’s most eminent archaeologists, so it is clearly not a town of tanned hicks.

For staycations closer to home, try the hamlet of Nasty in Hertfordshire, an hour’s or so drive from London. This picturesque and quintessentially English cluster of twenty or so buildings is anything but nasty, and many Londoners have in fact moved there to take advantage of the fresh rural air and bucolic countryside, even if they are reluctant to tell their friends in the big city where exactly they have upped sticks too.

For more oddly-named villages and towns to inspire you, take a look at the video below, featuring presenter Laura Hamilton.

 

SOURCES/VIDEO CREDIT:

SWNS digital/72Point http://www.swnsdigital.com/

 

AKTSIZNAYA MARKA: The online tax stamps collection of Andrey Vasiunin

If you live in a European, African, Asian or South American country, and are a smoker or know smokers, you may have noticed fancy little labels stuck onto the cigarette boxes or other tobacco products you encounter. Attached like a stamp on an envelope but with the ornate designs and security features of paper money, these little slips of intricacy are neither truly stamps or banknotes.

They are in fact cigarette and tobacco tax stamps, a method of collecting taxes by governments. While most countries and territories levy tax on goods such as tobacco and alcohol – the so-called ‘sin taxes’ due to the health implications of using these products – only some issue these special stamps which are attached to the packets by manufacturers in their factories. They are a really elaborate way of saying “Yes, I paid up the tax on my products”. Tax stamps also help tax officials and consumers distinguish the real deal from counterfeit, and often very dangerous, tobacco products. The stamps also act as a quality seal, positioned on the packaging in such a way that opening the box or pouch breaks apart the stamp, so a whole, undamaged stamp means a fresh and non-tampered pack of 20.

 

Most tax stamps are issued by national governments, who usually delegate the task of printing millions of stamps to their finance ministries or tax boards, depending on the administration. According to Professional Security Magazine Online, more than 140 billion tobacco and alcohol stamps are produced annually by more than 150 different national and state agencies. As tax agencies tackle an increasing tobacco smuggling and counterfeiting industry and the resulting need to safeguard tax revenues, they have made their stamps more and more complex, including hard-to-forge features such as holograms, machine-readable elements, UV and infra-red printing, complicated patterns and other security features. These attempts to thwart Ben and his cross-Channel smuggling band of chums flogging cheap ciggies at the local pub have had the added effect of making tax stamps more attractive as a collector’s item

Tax stamps have been around since the 19th century, but most people pay little attention to them. Nevertheless a community of collectors have grown around the humble and official-looking stickers, also known as banderoles or excise stamps. While nowhere near as popular as its cousin, postage stamp collecting, many have come to appreciate the hobby and of course, the beauty and collectible nature of these items. Indeed, early 20th century tax stamps from the United States’ Internal Revenue government body and 19th century European issues can fetch more than ¬£5,000 on auction sites among dedicated hobbyists and investors in collectibles.

Andrey Vasiunin, a resident of Russia’s capital Moscow and the guitar and keyboard player of doom metal band Armaga, is probably the closest thing to a celebrity in the tax stamp collecting universe. A Korolev-born father of one who graduated in economics from the G.V. Plekhanov REA educational institute, Vasiunin caught the ‘collecting bug’ early on in his childhood, gathering up collections of badges, toys and wrappers in his school days. He even built up a fine dossier of the phrase “I love you” in various languages. Then in 2001, while lounging around on a fine and warm July summer’s day in his garden, smoking a cigarette, Vasiunin noticed the tax stamp perched nonchalantly on his smokes. His curiosity piqued, he admired the colourful patterns of the stamp’s design and became hooked. He peeled off the stamp and tucked it into his wallet.

It was this chance counter with a Russian ‘aktsiznaya marka’ or excise stamp, that would be the first step in Andrey Vasiunin’s ascendancy to become one of the leading lights of the hobby. He undertook a trip to the Czech Republic, where he encountered a different breed of tax stamp. Further intrigued, Vasiunin filched the Czech versions too, straight into his wallet. He then chanced upon Italian and French examples affixed to the pages of a friend’s notebook. Soon word of Vasiunin’s new and unorthodox hobby began to circulate among his friends, and tax stamps from across the globe started filling up his wallet. His addiction to tax stamps became so insatiable that he spent a day at a customs depot, going through cigarette packets being shipped in from the rest of Europe and removing their stamps for his collection.

As the Internet became established in Vasiunin’s home country, he decided to embrace the new technology, placing his stamp collection online for the world to see. In 2005, he created a website,¬†akciza.narod.ru. Written bilingually in Russian and English and featuring scanned images of his prized specimens, Vasiunin’s one-stop tax stamp gallery on the Information Superhighway became the world’s first and currently only one of two such websites dedicated to tax stamps for tobacco and alcohol. Within a period of seven years, Vasiunin acquired nearly 600 stamps and cigarette seals from a hundred countries, many donated by good friends and fellow hobbyists who he met online.

In 2008, Andrey Vasiunin switched web service providers and unveiled a new and heavily upgraded site “Tax Stamps Collection of Vasiunin Andrey” with a more detailed look, customised header graphics and a bigger selection of images drawn from his collection, which now numbers more than 2,000 examples. With its distinctive vintage appearance and interactive gallery of Vasiunin’s collection, scanned in great detail and sorted by geographical region, countries and territories, the site has become a detailed window into this unknown hobby. According to Flag Counter, his e-collection has received more than 9,000 visits from over 6,000 visitors representing 175 countries. The highlight of the¬†‘Tax Stamps Collection’ is definitely its gallery, with stamps arranged as if though in a high-quality album, like the heavy-duty pricey ones you can find in stamp collector’s hobby outlets. Each image enlarges when clicked on, allowing you to appreciate the full beauty and detail of each of Vasiunin’s stamps. The issues for each territory are arranged in chronological order from oldest to newest. Fellow collectors can also arrange to swap and sell stamps to Andrey, with the website maintaining a guestbook for collectors to introduce themselves and interact with Andrey.

More recently, Vasiunin has branched out into social media, opening a Facebook version of his hit site –¬†www.facebook.com/TaxStamps –¬†where he showcases the latest additions to his collection. The Facebook page has already accrued a small community of nearly 200 fellow collectors.

You can visit Andrey Vasiunin’s site at¬†www.tax-stamps.com

SOURCES/IMAGE CREDITS:

“TAX STAMPS” – Andrey Vasiunin¬†http://www.akciza.narod.ru/index2.html

“About Me” – Andrey Vasiunin, Tax Stamps Collection of Vasiunin Andrey¬†http://www.tax-stamps.com/about

“Collection” – Andrey Vasiunin, Tax Stamps Collection of Vasiunin Andrey http://www.tax-stamps.com/collection

Andrey Vasiunin’s Facebook profile.

Cigarette tax stamps collection, Andrey Vasiunin, Facebook, Facebook Inc. https://www.facebook.com/TaxStamps/

Flag Counter http://flagcounter.com/

“Track and trace” – Professional Security Magazine Online (10 July 2017)¬†http://www.professionalsecurity.co.uk/news/interviews/track-and-trace/

“Armaga” – Spirit of Metal¬†http://www.spirit-of-metal.com/groupe-groupe-Armaga-l-en.html

CHURCH OF THE APES: Scientists think chimps may have religious beliefs

London – VIJAY SHAH via ANDREW GRIFFIN and The Independent

Scientists are studying footage shot by the Chimbo Foundation and PanAf of strange behaviour by a group of African chimpanzees, which they may think indicate the chimps are performing rituals, which may indicate belief in a religion, according to Britain’s The Independent newspaper, and first reported last year (2016).

The footage shows chimps in a forest clearing in an unnamed part of West Africa, carrying stones and arranging them in little ‘cairns’. Mainly though, the chimps, including a mother carrying her baby, are seen hurling rocks against the bases of certain wide-bottomed trees, while screeching loudly. Other apes have been seen throwing smaller rocks into holes in the trees, creating deposits of material. It is surmised that this unusual behaviour, which has only so far been among this West African band of chimps, could be the beginnings of ritual behaviour. The participation of the mother and younger apes means the stone-throwing is highly unlikely to be mating behaviour, and the throwing does not also point to territorial marking.

 

Scientists studying the apes say their strange activities can give an insight into early human rituals and religious beliefs. Ancient humans constructed cairns and other rock formations as part of nature worship, one of the most famous and advanced examples being the UK’s Stonehenge monument. Chimps and other great apes have already shown the kind of intelligence associated with humans, for example in using sticks as tools to extract grubs and ants. Yet the stone-throwing in West Africa does not fulfill a functional purpose, such as finding food.

The researchers, whose institution was not mentioned in the Independent report, but described in the video above as being from Germany’s Max Planck Institute of Evolutionary Biology, wrote in their report abstracts on the chimp rituals: “This represents the first record of repeated observations of individual chimpanzees exhibiting stone tool use for a purpose other than extractive foraging at what appear to be targeted trees,”

“The ritualized (sic) behavioural display and collection of artefacts at particular locations observed in chimpanzee accumulative stone throwing may have implications for the inferences that can be drawn from archaeological stone assemblages and the origins of ritual sites”

Interestingly, the scientists also found in their research that people in West Africa who follow traditional religions also enact similar rituals involving the construction of cairns at sacred trees.

In a piece written around the findings, researcher Laura Kehoe described the experience of watching the chimp look around and then fling a rock at the tree trunk.

Nothing like this had been seen before and it gave me goose bumps,” she wrote.

Marking pathways and territories with signposts such as piles of rocks is an important step in human history,” wrote Kehoe. “Figuring out where chimps’ territories are in relation to rock throwing sites could give us insights into whether this is the case here.”

SOURCES:

The Independent, Facebook, Facebook Inc. https://www.facebook.com/TheIndependentOnline/

“Mysterious chimpanzee behaviour could be ‘sacred rituals’ and show that chimps believe in god” –¬†Andrew Griffin, The Independent (4 March 2016)¬†http://www.independent.co.uk/news/science/mysterious-chimpanzee-behaviour-could-be-sacred-rituals-and-show-that-chimps-believe-in-god-a6911301.html

VIDEO CREDIT:

“This Could Be First-Ever Observed Ritual Practice Among Chimpanzees” – Hjalmar Kuehl and team/Scientific Reports/MPI-EVA/PanAf/Chimbo Foundation/GeoBeats News, YouTube (1 March 2016)¬†https://www.youtube.com/watch?v=iEQOThqq2pk

 

HIV ORPHANS: Beauty contest winner sparks controversy after meeting children wearing protective gloves

Johannesburg – VIJAY SHAH via CHRIS BAYNES and The Independent

A winner of the Miss South Africa beauty pageant has sparked controversy after visiting a home for children orphaned by HIV/AIDS while wearing protective gloves, the Independent newspaper of Britain reported today.

Demi-Leigh Nel-Peters visited a soup kitchen in the major city of Johannesburg to meet with the orphans. She was seen wearing gloves, which have led observers to accuse her of being racist. She was handing out hot meals to the orphans as part of the Winter Soup Drive charity event at the Ikageng community centre in Johannesburg, organised by the city’s Maslow Hotel. The Miss South Africa, aged 22 and of mixed heritage, however insisted the gloves were worn for hygienic reasons as she was working with food. On Twitter, Nel-Peters showed herself sitting down on steps with some of the Ikageng orphans, eating soup and bread rolls with them.

 

The picture shows Nel-Peters wearing what appears to be white latex surgical gloves as she eats a roll. It sparked a backlash from other Twitter users who claimed Nel-Peters was being racist or that she was afraid of being ‘contaminated’ by the children, many of whom had lost parents to HIV/AIDS or suffered from the virus themselves. South Africa has one of the world’s highest numbers of infected people.¬†The 2007 UNAIDS report estimated that 5,700,000 South Africans had HIV/AIDS, or just under 12% of South Africa’s population of 48 million.

One Twitter user wrote: “I want to know why she would put on latex gloves to touch black children.”¬†Another said: “I really can’t believe ‘our’ Miss SA is wearing latex so that she can touch these kids!”¬†A third suggested she wore gloves “to protect herself from black kids” because she feared they would “contaminate her”. The backlash soon grew into a Twitter hashtag competition,¬†#MissSAChallenge, which went viral this past Thursday, where users began posting pictures of themselves wearing white latex gloves, making fun of the beauty queen’s decision.

Some posted photos of themselves wearing gloves to type at a desk, make a drink, and read a book.

The Ikageng centre has spoken out against the challenge. Its programme director, Carol Dyanti, said All volunteers, including our staff members, wore gloves during the food preparation. It was mandatory.

“It was such successful day and I am sorry that the focus is now on the glovs (sic) rather than the positive impact it had.”

Nel-Peters also spoke out against the controversy, stating in the Independent story via an uploaded video on Twitter:¬†“We were handing out food to young kids and that was the only intention with wearing the gloves.

“It was purely to be as hygienic as possible. I really feel like my intention were really misunderstood but I would like to apologise if I offended anyone.”

Demi-Leigh Nel-Peters, who was born in Sedgefield in the Western Cape province in 1995, is a model who was crowned Miss South Africa this year and will go on to represent the country at the Miss World and Miss Universe pageants this year. Latex gloves are often worn by people working in catering and hospitality, as well as in the medical field, for reasons of hygiene and safety.

SOURCES:

The Independent, Facebook, Facebook Inc. https://www.facebook.com/TheIndependentOnline/

“Miss South Africa sparks uproar by wearing gloves to meet orphans with HIV” – Chris Baynes, The Independent (8 July 2017)¬†http://www.independent.co.uk/news/world/africa/miss-south-africa-wears-gloves-to-meet-hiv-orphans-uproar-demi-leigh-nel-peters-a7829581.html?cmpid=facebook-post

BBQ OMG: 11 million barbecues to fail this summer

London – VIJAY SHAH via SWNS digital

It is the middle of summer, and in the UK, that of course means barbecue season. Families and people across the land will be pulling out their grills from the shed after a year of hibernation to fry tonnes of burgers, chops, sausages, kebabs and other meat and vegetarian products, but not all of them will reach the perfect sizzling conclusion, with a group of researchers claiming that up to 11 million British barbecue parties will be ruined this summer alone.

The main reasons for flaming failures, according to the research by meat trade agency Simply Beef & Lamb, are poorly cooked BBQ foods, followed by unwanted company, drunken guests and snacks or drinks running out. Other al fresco eating experiences could also be derailed by a lack of alcohol and bad taste in music or radio station selection. Burnt or undercooked food was the biggest risk factor for a ruined BBQ, with one in five Britons (22 per cent) complaining about it, according to the study, which surveyed a sample of 2,000 adults.

 

 

The massive amount of failed BBQs this year can also be put down to lack of skill in the relevant techniques with the study showing that one in five barbecue organisers struggling with the finer points of well prepared meat and poultry, and almost a quarter (24%) of participants going as far as branding the UK’s collective barbecuing a national disgrace. Twenty seven per cent of the sample claimed to be disgusted by seeing their food cooked on a dirty grill, with another twenty one per cent put off their burgers by guests exhibiting nasty eating habits or ‘table manners’. One in five respondents were annoyed by the British phenomenon of the ‘back-seat BBQer’ – guest who do not cook a single thing themselves but will hover around the person manning the grill, dispensing unwanted advice and criticism of their grilling finesse. Other respondents complained about groups of people huddling around the grill, public displays of affection, a lack of food and drink variety, and controversially, having to cater for vegetarian guests who cannot eat meat.

Simply Beef & Lamb also stated that the average adult will either attend or start up four barbecues in 2017, which adds up to 108 million cookouts among the UK’s 27 million households. The agency’s spokesperson, Nick White, spoke with SWNS news outlet, encouraging British families and friends to keep barbecuing, especially with steak:

“Following our survey, we are launching a campaign to get Brits grilling like Americans, Aussies and Argentinians.

‘We‚Äôre asking Brits to banish boring barbecue food and to come together to ‚Äėraise the steaks‚Äô.’

‘It‚Äôs a misconception that steak is difficult to cook on the barbecue ‚Äď it‚Äôs actually one of the quickest and tastiest meats to prepare on the grill.

‘There are numerous ways to enjoy it, from cutting it into kebabs to marinating it in different flavours.”

TOP 10 SIGNS A BARBECUE HAS FAILED:

  1. Undercooked food
  2. Rain
  3. Burnt food
  4. Bad company
  5. People who are too drunk
  6. Not enough food
  7. Poor BBQ skills
  8. No alcohol
  9. Bad music
  10. Boring and predictable food

TOP 10 BARBECUE BUGBEARS:

  1. Dirty BBQ grill
  2. People with bad eating manners
  3. Criticism and advice from ‚Äėback seat‚Äô BBQ-ers
  4. The amount of smoke from the BBQ
  5. Drunk arguments
  6. Same old bangers and burgers
  7. Vegetarians being awkward
  8. Couples’ public display of affection
  9. All the men huddling around the BBQ
  10. The fact you spend hours cooking and then everyone is too drunk to eat

SOURCE:

“Flaming Failures! 11 Millions Barbecues Will be Spoiled this Summer” – SWNS digital/72Point (1 July 2017)¬†http://www.swnsdigital.com/2017/07/flaming-failures-11-millions-barbecues-will-be-spoiled-this-summer/

IMAGE CREDIT:

“Texas – Driftwood: The Salt Lick BBQ – Barbecue pit” –¬†Wally Gobetz, Flickr (17 August 2012)¬†https://www.flickr.com/photos/wallyg/8061453680

CLOSING DOWN THE SLAMMERS: Netherlands shuttering prisons

The Hague – VIJAY SHAH via CHRIS WELLER, Business Insider and Independent

While many countries are experiencing a boom in their prison populations leading to overcrowded cells and jails, and in the worse cases, lethal riots, the Netherlands is witnessing the opposite. The country has such well behaved citizens that prisons are being shut down, according to the United Kingdom’s Independent newspaper.

 

 

In 2013, Dutch correctional authorities closed down thirteen jails, with plans for some to be converted into temporary accommodation for refugees fleeing the Syrian civil war. Another five prisons are expected to be gone by the end of this year, according to internal documents seen by the newspaper De Telegraaf.

While the prison closures are reassuring for the Dutch people, knowing that theirs is a safe society, they will also cost 2,000 jobs with another 700 being transferred to other roles within the country’s law enforcement sector. The prison closures come in the wake of a trend of declining crime rates since 2004, the Telegraph states. There were so many jail cells lying unused in the Netherlands that authorities imported 240 Norwegian prisoners to keep correctional facilities viable.

As well as the measured decline in criminal activities, the Netherlands takes a liberal approach to criminal punishment, choosing to focus on prisoner rehabilitation instead of detainment. Electronic tagging programmes and a relaxed attitude to drug use have also contributed to the shrinking number of the detained. Out of a total population of 17 million, the Netherlands only has around 11,600 prisoners, which works out to 69 incarcerations per 100,000 people.

SOURCES:

The Independent, Facebook, Facebook Inc. https://www.facebook.com/TheIndependentOnline/

“Dutch prisons are closing because the country is so safe” – Chris Weller, Business Insider via The Independent (31 May 2017)¬†http://www.independent.co.uk/news/world/europe/dutch-prisons-are-closing-because-the-country-is-so-safe-a7765521.html?cmpid=facebook-post

IMAGE CREDIT:

“Prison Bound” –¬†Thomas Hawk, Flickr (28 March 2013)¬†https://www.flickr.com/photos/thomashawk/10490113913

NATIONAL BLOOD WEEK: NHS encourages blood donors to come forward

London – VIJAY SHAH

As National Blood Week (19-25 June 2017) reaches its end, the U.K National Health Service is encouraging people to come forward and donate blood to help those who need it most, with an online strategy covering websites and social media such as Facebook, HEM News Agency exclusively reports.

The NHS Blood and Transplant division launched National Blood Week with a campaign to get more people visiting their local blood donation centre with a series of advertisements and even a hashtag #ImThere. The campaign was set up to celebrating new and existing blood donors making a difference and helping save people’s lives, according to the NHSBT website.

 

 

Blood donors are being encouraged to proudly announce they have donated via social media to help overcome the reluctance of other members of the public to donate and to solve shortages of certain blood groups, particularly those associated with ethnic minorities.

The NHSBT is particularly keen to get on board more donors of black African and Afro-Caribbean heritage, who are currently vastly underrepresented in the blood donation pool. An appeal was launched to increase the number of black British donors by 40,000, to help fight the effects of sickle cell anaemia among the African and Afro-Caribbean communities. The agency has received support from television presenter Scarlette Douglas, whose brother was a blood transfusion recipient. She spoke with sickle cell sufferer Aaron Thomas on the BBC One Show about the condition and the need for more donors from this community.

Donors are being encouraged to add frames to their Facebook profile photos and special ‘Twibbons’ to their Twitter pages. They can also take a selfie at the blood donation centre and use the #ImThere tag, to get their friends and family to join in and donate too.

NHSBT is also keen to reach out to more people with blood group O- as stocks of this blood type are running very low. The agency runs twenty three permanent centres and visits thousands of venues across England.

SOURCES/IMAGE CREDIT:

NHS Blood Donation, Facebook, Facebook Inc. https://www.facebook.com/givebloodnhs/

“Give blood” – NHS Blood and Transplant¬†https://www.blood.co.uk/?utm_source=facebook&utm_medium=paidsocial&utm_campaign=Junejuly&utm_content=emergency

“National Blood Week 2017” –¬†NHS Blood and Transplant¬†https://www.blood.co.uk/news-and-campaigns/campaigns/national-blood-week-2017/